The Challenge
Our client faced several challenges in maintaining profitability amidst intense competition and high distribution costs. The company needed to optimize its sales processes, reduce expenses, and improve IT personnel capabilities to keep up with evolving technology, while enhancing customer experience. We also had to assist the client with updating their cyber security systems.
The Solution
Our team helped Carlotz/Shift by optimizing SEO with improved title tags, meta descriptions, and internal linking. We integrated Algolia for search, Chakra UI for React components, and CMS for better content management. We enhanced the site’s performance, optimized images, and reduced load times. Additionally, we provided data analytics architecture to optimize sales processes, implemented effective communication channels, and created a detailed implementation map for developers. We developed several policies and procedures and implemented them in order to reach NIST2, CIS standards and reach complimentary status with ISO 27001. We also assisted the client in reaching CCPA compliance in data protection.
Technologies
- Algolia
- Chakra UI
- Optimizely
- CMS
- UML Diagrams
- DevOps Tools
IT Labs Services
- SEO Optimization and Site Performance Enhancement
- Data Analytics Architecture and Optimization
- Implementation Mapping and Project Management
- Data Processing and Analytics
- Security compliance and DevSecOps activities
Branislav Gjorcevski
CEO at IT Labs
